San Diego Comic Con 2012: Event of the Year or Bloated Media Scene?

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Parent Category: Expos and Conventions

Category: Previews

Published on Friday, 06 July 2012 03:38

Written by Renzo Adler

From its humble beginning in 1970 in a hotel ballroom, the San Diego Comic Con has gone from the largest comic book-related event in the US, to contender for one of the largest all-around entertainment events.

At the San Diego Convention Center (111 W. Harbor Dr., San Diego, CA 92101) from July 12th - 16th, 2012, Comic Con will again be gracing us with news from industry giants and comic authors. In recent years however, many have griped that the event has become too bloated and is now more about movie studios pushing hot new properties instead of a con where you can meet comic book writers and artists.

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Manga & Musical from Japan at Anime Expo 2012 in Los Angeles

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Parent Category: Expos and Conventions

Category: Previews

Published on Tuesday, 03 July 2012 15:19

Written by Noemi Torres

The Anime Expo (AX) taking place this year from June 29 to July 2, 2012 at the Los Angeles Convention Center (1201 South Figueroa Street  Los Angeles, CA 90015) is the largest anime and manga celebration in North America. 

Both Anime and Manga are a Japanese genre of cartoons, comic books, and animated films, typically having a science-fiction or fantasy theme. 

This event gives manga fans the chance to meet and listen from some of the most famous anime, manga and musical artists from Japan, not to mention participate with some activities such as costume play, karaoke and video competitions.  

AX also offers exclusive screenings, non-stop video gaming competition and the wildly popular Masquerade.  Fans have fun getting done up in their favorite character by using creativity in their outfit, make-up and put their own show in front of thousands.  

To learn more go to:  http://www.anime-expo.org/

Anime Expo
June 29 - July 2, 2012

Los Angeles Convention Center
1201 South Figueroa Street 
Los Angeles, CA 90015

2012 CE Week - The Mobile & Social Entertainment Summit

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Parent Category: Expos and Conventions

Category: Previews

Published on Thursday, 28 June 2012 12:08

Written by John Matthews

Every year the Consumer Electronics Association hold the massive CE Show in Las Vegas at the turn of the year in January. But product companies need the press and buyers to be reminded about what was shown earlier in the year. So they hold the line shows at the start of summer.  

Thus, Consumer Electronics Week takes place June 25th to June 28th in New York City. And in tandem an bunch of conferences, summits and panels are held to discuss trends.

So we have the Mobile & Social Entertainment Summit being held on June 28th at the Museum of Jewish Heritage in New York City starting at 8am and finishing with a reception from 5.30pm to 6.30pm.

Until just a few years ago any discussion about digital or online was all about viewing, using, and interacting with the Internet on a desktop or laptop computer. How that has changed in the past five years with the dizzy rise of smartphone purchases and usage and more recently mobile tablet computing devices. 

But the past five years have not only been about the dizzy rise of mobile and the somewhat delayed response by advertisers and agencies, we have all no doubt seen the Mary Meeker presentations highlighting the gap between mobile use and spend by advertisers on mobile advertising to address and engage the growing army of mobile users. 

The past five years has also been about the spectacular rise of social and in particular social networks and content sharing sites like Facebook, LinkedIn, Twitter, Tumblr, Google+ and Pinterest.

These two gargantuan trends have been redefining the media landscape for users and transforming the user experience of engaging with media both at a physical level of interaction and also emotional and immersive experience level of interacting with media. 

These two media formats or platforms have introduced new ways to deliver entertainment and in some cases entirely new forms of entertainment experiences. Now the two are coming together to create new opportunities and innovations in mobile and social entertainment enabled by the latest generation of handheld and mobile consumer electronics devices. 

It is appropriate therefore that one one of tent pole conferences this year at Consumer Electronics Week in New York is Digital Media Wire's Mobile & Social Entertainment Summit.

A full day conference that will plot the evolution, the current state of, and the future of Mobile and Social Entertainment, Speakers and panelists include mobile and social practitioners and thought leaders such as Michael Adamson of Turner Sports, Saul Berman of IBM, Gemma Graven of Social@Ogilvy, Marc DeBevoise of CBS Interactive, Hans Deutmeyer of HBO/MAX GO, Peter Kafka of AllThingsD and many others. 

The one day conference opens with a look at the top trends in Mobile and Social Entertainment and then throughout the rest of the day topics to be discussed include:

• Mobile apps and mobile advertising
• Music apps
• The mobile wallet
• Pinterest
• Emerging Social Media Platforms

There will be updates on the latest in innovation, pricing, new devices, marketing, monetization and distribution models for video content, casual and social gaming and case study presentations from Badgeville and Century 21 Real Estate LLC. 

For more info go to: http://www.digitalmediaconference.com/east/

And for the week as a whol check out: http://www.ceweekny.com/

The Mobile & Social Entertainment Summit
June 28th, 2012

the Museum of Jewish Heritage
in New York City